**The Rise of Celebrity Lookalike Contests: A New Social Phenomenon**

**Hundreds are turning out to events that let them channel their favorite stars while breaking social monotony.**

In recent weeks, a thrilling trend of celebrity lookalike competitions has emerged in both the UK and US, captivating crowds seeking light-hearted entertainment and social connection. Triggered by a Timothée Chalamet lookalike contest in New York three weeks ago, the craze has quickly spread, featuring competitions where participants take on the personas of globally recognized heartthrobs like Harry Styles and Dev Patel.

The appeal of portraying a beloved star is evident, as seen in the experiences of participants. Miles Mitchell, a 20-year-old student, recounted his experience winning the Timothée lookalike contest, which he initially entered purely for fun. After being frequently mistaken for Chalamet while studying abroad, he capitalized on the opportunity to engage in a free, enjoyable event amidst the costly nature of socializing in New York. “It was something different and wacky,” he shared, capturing the spirit of the events. Miles missed a chance to meet the real Chalamet when the competition was interrupted, yet the experience mirrored a broader cultural craving for creativity and humor.

Oscar Journeaux, a 22-year-old musician, won a Harry Styles competition in London, revealing he entered for the publicity it might generate for his music career. "The industry is hard to break into…you really have to get yourself out there," he noted, highlighting a common motive among participants who often see these gatherings as opportunities to boost their own visibility. Similarly, Keenan Gregor, who partook as a Harry, relished the potential for viral fame.

The trend goes beyond mere resemblance, as contestant gatherings become joyful, community-centric events. Journalist Katrina Mirpuri, who organized a contest in Soho Square, expressed her intent to provide light-hearted relief amid challenging times. Uncertainties about attendance dissipated as the venue filled with spirited participants and enthusiastic fans. “It wasn’t about who looked most like Harry; it was a celebration,” she said.

Amidst these competitions, participants like Jaipreet Hundal, who won as a Dev Patel lookalike, emphasized the joy of forming new friendships. Others echoed similar sentiments of community and connection, illuminating a yearning for authenticity and fun amidst the often-unpleasant social media landscape.

With upcoming contests focused on popular older celebrities like Hugh Grant, organizers like Jaz Arnold acknowledge the broader social function of these gatherings. “In big cities, it’s hard to feel part of a community….I wanted to do something fun that is welcoming and accepting,” she articulated, reflecting a collective desire for escapism in increasingly chaotic times.

As celebrity lookalike competitions continue to gain momentum, they provide a platform for self-expression, laughter, and a sense of belonging. In a society often rife with negativity, these festive events may well be a refreshing antidote, celebrated for their ability to unite people through shared humor and admiration for celebrity culture.