In rural Taiwan's vibrant textile district, a UK start-up called Alchemie Technology is making waves with a revolutionary digital dyeing machine designed to curb the enormous water and energy use associated with traditional fabric dyeing methods. Named Endeavour, this innovative process aims to change the game in the global apparel industry while significantly reducing its carbon footprint.
Revolutionizing Textile Dyeing: New Technology Could Transform the Apparel Industry

Revolutionizing Textile Dyeing: New Technology Could Transform the Apparel Industry
A groundbreaking digital dyeing process promising to reduce the textile industry's environmental impact is under development in Taiwan.
Alchemie’s founder, Dr. Alan Hudd, emphasizes the alarming statistics: textile dyeing consumes approximately five trillion liters of water annually and generates approximately 20% of industrial water pollution worldwide. To illustrate the method’s inefficiency, he notes that dyeing just one ton of polyester can result in the production of 30 tons of toxic wastewater—a harmful legacy dating back to early British industrialization.
The Endeavour machine employs cutting-edge technology similar to inkjet printing to apply dye directly and efficiently onto fabric, drastically cutting water usage by 95% and energy consumption by 85%. Additionally, the process allows for quicker production times, operating three to five times faster than conventional methods.
The implications for sustainability within the textile industry are significant. Alchemie's efforts come at a time when numerous companies are pursuing advanced dyeing techniques. For instance, NTX has introduced a heatless dye method that claims to reduce water usage by 90%, while Swedish firm Imogo is advancing eco-friendly spray applications. However, questions remain about the long-term durability and chemical processes involved.
Experts like Kirsi Niinimäki from Finland's Aalto University view these new technologies as promising breakthroughs, necessitating further investigation into their effectiveness and environmental impacts. Although Alchemie faces challenges adapting to Taiwan's warmer climate—requiring air conditioning for optimal machine function—the company is optimistic about its 2025 goals. Following the initial trials with polyester, Alchemie plans to extend its tests to cotton in South Asia and Portugal.
With large fashion corporations like Inditex relying on thousands of suppliers, successful scaling of the Endeavour operation may define the future of sustainable fashion. Alchemie's innovations could herald a new era in the textile industry—ushering in practices that prioritize environmental responsibility while maintaining production demands.
The Endeavour machine employs cutting-edge technology similar to inkjet printing to apply dye directly and efficiently onto fabric, drastically cutting water usage by 95% and energy consumption by 85%. Additionally, the process allows for quicker production times, operating three to five times faster than conventional methods.
The implications for sustainability within the textile industry are significant. Alchemie's efforts come at a time when numerous companies are pursuing advanced dyeing techniques. For instance, NTX has introduced a heatless dye method that claims to reduce water usage by 90%, while Swedish firm Imogo is advancing eco-friendly spray applications. However, questions remain about the long-term durability and chemical processes involved.
Experts like Kirsi Niinimäki from Finland's Aalto University view these new technologies as promising breakthroughs, necessitating further investigation into their effectiveness and environmental impacts. Although Alchemie faces challenges adapting to Taiwan's warmer climate—requiring air conditioning for optimal machine function—the company is optimistic about its 2025 goals. Following the initial trials with polyester, Alchemie plans to extend its tests to cotton in South Asia and Portugal.
With large fashion corporations like Inditex relying on thousands of suppliers, successful scaling of the Endeavour operation may define the future of sustainable fashion. Alchemie's innovations could herald a new era in the textile industry—ushering in practices that prioritize environmental responsibility while maintaining production demands.