Despite showing promise with improved profitability and service standards since being privatized, Air India's recent tragedy may significantly derail its growth trajectory. The crash has left many passengers hesitant to fly with the airline again, alongside increasing reports of operational incidents. Experts fear that the airline's recovery could take much longer than previously anticipated, as it confronts the daunting tasks of navigating regulatory scrutiny, addressing customer fears, and rebuilding its brand.

The Tata Group's chairman has urged employees to remain steadfast amid adversity, emphasizing the need to use the crash as a catalyst for enhanced safety. Meanwhile, the involvement of international safety authorities in the investigation may further complicate the airline's path to restoring its reputation as it works diligently to support victims' families and demonstrate a commitment to safety.

Air India’s leadership has a remarkable opportunity to transform this tragedy into a renewed focus on safety and operational excellence, with hopes that support from partners like Singapore Airlines could aid its recovery journey.

In the meantime, the future remains uncertain for the airline as it attempts to navigate this crisis and reassure a wary public.