Trump's Appeal Declines Among Hispanic Voters Amid Economic Concerns

Sat Oct 25 2025 10:41:53 GMT+0300 (Eastern European Summer Time)

Recent polling indicates a significant drop in favorability for President Trump among Hispanic adults, as economic worries overshadow past support. With growing discontent over handling of key issues, the GOP faces challenges in retaining this critical electorate.

A new AP-NORC poll reveals that President Trump's favorability among Hispanic adults has fallen sharply, dropping to 25% from 44% earlier this year. This decline reflects growing concerns over economic distress and disillusionment with the president's immigration policies. The survey indicates that Hispanic voters are increasingly dissatisfied with Trump’s handling of economic issues, leading to potential challenges for the Republican party in upcoming elections. Many voters cite rising costs and stagnant wages as contributing factors to their changing opinions.

President Donald Trump’s favorability has significantly shifted among Hispanic adults, according to a recent AP-NORC poll, indicating potential trouble for the GOP as they aim to secure this key demographic in future elections.

The October survey shows that only 25% of Hispanic adults hold a somewhat or very favorable view of Trump, a stark decline from 44% seen prior to the beginning of his second term. The survey also highlights a rise in dissatisfaction with the nation's direction, increasing from 63% in March to 73% currently.

This shift poses significant challenges to Republicans who previously banked on this demographic's support, especially after many Hispanic voters were motivated by economic issues during the last presidential election. Despite Trump’s assertions of economic recovery, Hispanic adults report heightened financial stress compared to the general population.

Alejandro Ochoa, a Republican warehouse worker in California, who voted for Trump in the last election, articulates disappointment with the rising costs of living, stating that he feels disillusioned with both the president and the current economic situation.

Declining Support on Key Issues

Polling results show a worrisome trend in decreasing approval for Trump among Hispanic voters concerning his management of immigration and economic policies, which were previously strongholds. As dissatisfaction rises, 41% of Hispanic adults registered approval of Trump's presidency in March, which has fallen to just 27% at present.

Issues relating to immigration have particularly affected opinions. In recent months, Trump’s stringent immigration tactics have alienated portions of the Hispanic community, with many voters viewing immigration as a personal priority. While a minority support the deportation of all undocumented immigrants, a majority oppose such measures.

Comments from voters illustrate the financial strain many are experiencing. Fel Echandi, who identifies as a Democrat but occasionally supports Republican candidates, raised concerns regarding Trump's immigration policies leading to increased labor shortages and escalating prices in day-to-day living.

Future Implications for the Republican Party

The new polling indicates a slight drop in support for Trump among Hispanic Republicans as well, with only 66% expressing a favorable opinion, down from 83% in previous months. Additionally, younger Hispanic voters and Hispanic men, who previously shifted towards Trump, now view him more unfavorably, reflecting a potential long-term decline in support.

Overall, the AP-NORC poll underscores a growing divide between the promises of economic revitalization and the actual perceptions of the Hispanic community, indicating a significant challenge ahead for Republicans in accommodating the needs and concerns of this vital voting bloc.