Piyush Goyal's comments at Startup Mahakumbh call for Indian start-ups to shift focus from lifestyle products to deep-tech innovations. His remarks have sparked mixed reactions within the entrepreneurial community, blending criticism with calls for increased investment and ambition in India's start-up ecosystem.
Minister's Remarks Ignite Controversy Over India's Start-up Focus

Minister's Remarks Ignite Controversy Over India's Start-up Focus
India’s commerce minister stirs debate by challenging start-ups to prioritize high-tech innovations over consumer products.
India's Commerce Minister Piyush Goyal stirred up a significant debate among entrepreneurs with his recent remarks at the Startup Mahakumbh, an event aimed at fostering innovation in India's burgeoning start-up ecosystem. Goyal urged Indian start-ups to venture into high-tech domains instead of focusing predominantly on consumer-oriented businesses.
His comparison of flourishing food delivery and artisanal brands to the technological advancements made by countries such as China highlighted his concerns about the need for more robust innovations within the Indian technology landscape. He pointed out that while India remains a formidable player with its extensive start-up ecosystem—ranked as the third-largest globally—there is an urgency for entrepreneurs to engage with more ambitious projects, particularly in the fields of machine learning and robotics.
Goyal's remarks struck a chord on social media, resulting in varying opinions from innovators and entrepreneurs. Some saw it as a call for greater aspiration and creativity, whereas others argued that it was an unjust critique of a sector that significantly boosts the country's economy. Despite Goyal’s critique, he also acknowledged the rapid emergence of new businesses, calling for more support from Indian investors to help propel start-ups toward deeper technological ventures.
Aadit Palicha, co-founder of the quick-commerce platform Zepto, responded to Goyal’s comments, asserting that consumer internet businesses have historically driven technological innovation. He highlighted major companies like Amazon, which evolved from a consumer-focused model to global leaders in cloud computing, suggesting that the same potential exists for Indian consumer internet firms.
Further, Mohandas Pai, a noted angel investor, emphasized the challenges deep-tech start-ups face in securing funding due to their long development timelines compared to lifestyle businesses that promise quick returns to investors. He pointed out that regulatory restrictions on foreign investments have hindered innovation, exacerbating the difficulty for deep-tech firms to thrive.
The concerns widened as many entrepreneurs shared individual experiences of struggles in accessing capital, facing cumbersome regulatory conditions and navigating high import taxes. While some endorsed Goyal’s sentiment as a necessary reality check, others recognized the existing barriers that clandestinely limit India’s capabilities to achieve global leadership in deep-tech fields.
In a media analysis of the comparison between Indian and Chinese start-ups, it was noted that India’s funding for deep-tech ventures remains severely underrepresented compared to China's, which enjoys substantial governmental support for high-tech initiatives. The assessment indicated that of the start-up funding in 2023, merely 5% was allocated to deep-tech sectors in India, presenting a stark contrast to China's 35%.
Nevertheless, with India's deep-tech start-up landscape projected to grow significantly in the coming years, there is a clear message urging all stakeholders—start-ups, investors, and the government—to take concerted action. Solutions like establishing deep-tech innovation funds and fostering collaborative networks between academia and industry may provide pathways to accelerate India’s progress in cutting-edge technologies as the global tech race intensifies.