Shein plans to raise up to HK$13.86 bn (£1.3 bn; $1.77 bn) when its shares start trading on the Hong Kong stock market on 1 September.

In a filing on Monday, she announced it will offer nearly 280 million shares at a price between HK$47.60 and HK$49.50.

With the upper price level, the valuation would reach almost $27 bn (about £19.8 bn). The figure is a sharp drop from the $100 bn valuation it achieved in a 2022 private fundraising round, signalling weaker sales growth and higher costs.

The long‑awaited debut follows failed attempts to list in the US and London, where regulatory scrutiny related to Shein’s supply‑chain practices stalled the plans.

The IPO is backed by Goldman Sachs, Morgan Stanley and JP Morgan.

Last month, Shein reported a quarterly loss of $99 m after sales slowed following the removal of an import‑duty exemption on small packages by former U.S. President Trump.

The company’s revenue growth has outpaced that of rivals such as H&M and Zara, yet it continues to grapple with accusations of harmful environmental practices and forced labour in its factories. Shein has maintained that it has a "zero tolerance for forced labour".

Shein, founded in 2008, operates in more than 150 countries, selling ultra‑cheap apparel backed by a vast network of Chinese factories that can rapidly produce trend‑based items.